About Ashirali Unravels
Our Vision
At Ashirali Unravels, transformation is driven through two core pillars: Leadership and Wellness.
We believe true growth occurs when strategic clarity meets inner alignment. Our mission is to elevate leadership capability, strengthen collaboration, and cultivate resilient cultures that thrive in high-pressure environments.
We work with organizations ready to lead with intention and evolve with purpose.
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About The Founder, Shirali Puri
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Professional Journey
Bridging Strategy, Leadership, and Inner Mastery
With over 15 years of experience across corporate strategy, learning and development, and wellness integration, Shirali brings a multidimensional perspective to leadership transformation.
Her background spans:
• Global Market Research: Ipsos Strategy3, NielsenIQ (UAE & India)
• Learning & Development: 500+ hours delivered across diverse industries
• Wellness Integration: NLP and yoga therapy practices tailored for modern leaders
NFNLP Master Practitioner | National Federation of Neuro-Linguistic Programming (USA) | Accelerates behavioral change and reframes limiting beliefs
ICF ACC Level (in progress) | International Coach Federation | Internationally recognized executive coaching standards
ILM Emotional Intelligence | Institute of Leadership & Management | Advanced self-awareness and relational mastery
Creating Client Value | Imparta Ltd. | Sales excellence and customer-centric leadership
Additionally, Shirali holds multiple certifications in Yoga,including yoga psychology and therapeutic applications.
Credentials That Distinguish Her Work
Past & Current Clients
Hospitality
Five-star hotels and luxury resorts
Engineering
Mott MacDonald, Sterling Engineering
Professional Services
Al Futtaim Group, AAB Qatar
Events & Creative
Panache Events, Apple Red Advertising
Strategy & Operations
Desertline, Vistas, Stratiss, Buzwair
SMEs
20+ organizations across the UAE and Qatar
Why
Ashirali Unravels
Authentic Transformation
Depth over surface-level corporate fluff
Data Meets Wisdom
NFNLP/market research meets yoga wisdom for 2x impact
Regional Expertise
10+ years navigating multicultural GCC environments
Bespoke Design
Every engagement tailored to your culture, strategy, and goals
Flexible Delivery
Face to face sessions in Dubai and hybrid across the GCC
Measurable Impact
Structured feedback and engagement metrics
Shirali’s Philosophy
Transformation = Awareness + Intention + Compassionate Accountability
Sustainable change occurs when clarity of mind aligns with values of the heart and supported by disciplined execution.
